Colour and Font Mood Board and Analysis

Font Cover, Contents Page & Feature Article Analysis

Music Magazine Drafts

Analysis of Questionnaire

Analysis of Questionnaire

I asked 13 people of my target audience to answer my questionnaire therefore I can make my magazine suitable to their needs. From my questionnaire I will this information to plan out my magazine and design it to the best of my abilities to make it successful and attractive to my target audience.

The first question I asked was ‘what would you like featured in the magazine?’ from this the most required cover line is a gig guide with a significant 63% therefore 7 persons asked for it out of 13. Shortly behind recent releases was the second most requested therefore I will feature both a gig guide and recent releases along with interviews and concert reviews. I will not include a countdown to albums or music news as only 23% wanted this therefore it will not appeal to my whole target audience.

A staggering 53% wants a band or artist on the front cover therefore I will use this an as advantage to engage my target audience with my front cover. The main three colours my target audience desire are black, white and yellow; from this I will include all these colours and splash of others like gold or lilac to add boldness.  

Most of the group would pay £2.50 for each issue a month which I will achieve by doing this make the magazine successful. As both have achieved over 50% of the votes. An enormous 91% would be encourage by freebies such as clothing, food or music discounts therefore this a unmistakable yes to have featured in the magazine as well as on the front cover. Lastly most of my target requested an online version which links to their generation hence there will be a website situated on the front cover to allow for this multimedia platform. 

Survey

https://www.surveymonkey.com/r/9WYHCJS

Advertisers Mood Board Analysis

Advertisers Mood Board Analysis

In this mood board I have featured many well-known logos and brands that are particularly popular in this genre of music and are used daily. For example social networking sites like Snapchat, Twitter and Skype are used daily to communicate with one and another and even work situations. Using these apps can also keep them up to date on music news and new releases which links to the fact I will potentially make an online version which also makes the magazine more modern and easy to access.  Also all these apps are usually used on an apple device such as an iPhone or an iPad which are also featured on my mood board. Restaurants such as Nando’s and Starbucks are all what indie people eat at which could be a freebie in my magazine to attract them and potentially persuade them to buy it. Most logos are black which portray boldness and confidence which I want to convey in my magazine therefore I will potentially y use the colour black throughout my magazine to keep in the genre of indie too. From this I will include certain logos to engage my target audience. 

Target Audience Mood Board Analysis

Target Audience Mood Board Analysis

From my target audience mood board you can identify my magazine is aimed at indie genre of music and young adults. I put social networking sites like Tumblr onto the mood board as this is what young adults use to communicate to one another in today society. I also used clothing shops such as Urban Outfitters and Vans as these are the main shops they shop in as they are on trend and having them featured in my magazine will attract them.  I have also put the festival ‘Latitude’ onto the mood board as this festival features the genre of indie music and it’s very popular. Black and white is used a lot on this mood board as it comes across very modern and simple and I shall convey this look and atmosphere onto my magazine especially the front cover. I have placed some bands I would like to feature in my magazine which all are black and white which links to my theme of colour’s and genre of the music. My target audience are quite political aware and Eco-friendly therefore I used a landscape image of Switzerland and Eco-friendly logo which will be featured in my magazine. I have used a guitar on the mood board as the audience could potentially already be in a band or are musically or in the arts talented. But they also enjoy acoustic music too.  From this mood board I will feature certain topics and logos to draw my target audience in.

Questionnaire Results